Google PageRank still matters for SEO

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On Monday, September 21st we moved this blog to another domain. This has made the traffic on the blog go up from 2000 to 2800 unique visitors per day. You can see the effect in the graph above (source: count-per-day plugin).

Google PageRank

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At LeaseWeb we run several websites with different Google PageRank scores as you can see in the picture above (source: www.seomastering.com). In order to let the sites benefit from the highest valued domain we could move the sites from subdomains to paths. We did that for this site (LeaseWeb labs).

www.leaseweblabs.com => www.leaseweb.com/labs

This higher Google PageRank led to an expected increase of Google search traffic. It went from 1250 to 2000 (+60%) clicks per day. It is incredible what better Google PageRank can do for the traffic of a site.

Moving domains? 301 everything!

Moving content from one domain to another (or from http to https) is not without risk. If you do not proper 301 redirect your content, you may lose traffic/rank due to penalties for having 302 redirects or no redirects at all.

I suggest that you create a second property on the Google’s Search Console so that you can see the search traffic move from one site to the other. You can also tell Google in the search console that the site has moved.

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On the above graph (from Google’s Search Console) I have drawn a red line to show the 6 day transition from the old to the new domain.

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LeaseWeb Labs celebrates a successful 2013

Today we share with you some insights in our LeaseWeb Labs traffic of 2013. The post also shows which tools we use to analyze the traffic (the underlined parts of the titles are links). Some facts:

  • We published 72 articles in 2013, where we published 29 articles in 2012.
  • The amounts of articles posted per month in 2013 from (Jan-Dec) are: 6,5,6,4,5,8,8,6,4,6,5,9, were that series was 2,2,0,0,4,2,3,5,1,2,4,4 in 2012.
  • At the end of 2012 we had about 4-5k unique visitors per month and now at the end of 2013 we are at 40-50k!
  • We are very proud that we reached 1500 unique visitors per day on average in December.
  • Google Webmaster Tools shows that about one third of those visitors are sent to us by Google (Search).

Check out screenshots from our statistics below.

Statistics from Count-per-day

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countries

browsers

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Statistics from Google Webmaster Tools

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Statistics from Alexa

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I want to thank you all for helping to make this blog a success, whether it was by reading, commenting, writing, promoting or sharing article feedback and new ideas. It is much appreciated!

Happy holidays and keep visiting in 2014!

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